Beyond the Spreadsheet: How Automated Reporting Boosts Publisher Yield
For many ad operations teams, the day begins with a familiar, time-consuming ritual: pulling reports from Google Ad Manager (GAM). This manual process—logging in, filtering data, and exporting to a spreadsheet—is often seen as a necessary evil.
How ProOps Ads Tracker Saves Ad Ops Teams Hours Weekly on GAM Reporting
If you’re a publisher adops team managing Google Ad Manager (GAM), you know the drill: every morning, you’re pulling reports on impressions, fill rates, and revenue - manually.