The daily coordinator your GAM team needs.
Powered by Ads Tracker HQ.
ProOps Ads Tracker isn't a tool - it's a role. Every morning, before your team logs in, it pulls data from your Google Ad Manager network, flags anything that needs attention across campaigns, revenue, and inventory, and produces a stakeholder-ready report. The senior ad ops team starts the day with the routine work already done.
Meet Your Daily Coordinator
Powered by Ads Tracker HQ
A coordinator in an ad ops context isn't the senior person making strategic decisions. They're the person who keeps the team aligned every day - pulling the morning pacing reports, flagging anything that needs attention, distributing snapshots to sales and finance, and freeing up senior ad ops staff to focus on optimization, yield, and strategic work rather than routine monitoring.
That's what ProOps Ads Tracker does for your team.
What You Get
Ads Tracker HQ
The platform that powers the coordinator. Self-managed alert filters, VAST-specific alerts for video inventory, multi-network support for agencies and publishers managing more than one GAM ID, and continuous platform updates as we add new monitoring capabilities.
The Chrome Extension
Your morning briefing. Open the sidepanel next to your GAM session and the coordinator has already done the morning routine: pacing reviewed, revenue baselines checked, ad unit health flagged. Excel reports downloadable for stakeholder distribution.
Troubleshoot Assistant
The coordinator's embedded AI capability. Opt-in root-cause analysis on flagged alerts, with one-click recommendations. Goes from "here's the issue" to "here's what's likely causing it" in seconds.
The Chrome extension is what you see every morning. Ads Tracker HQ is what makes the role possible.
What Your Coordinator Handles Every Day
Three roles in one. Recoup $2,200/month in value - see the math in our 2026 ROI Calculator.
Already Done by 8 AM
By the time your team logs in, the coordinator has pulled fresh GAM data, compared every metric against rolling baselines, and surfaced red and orange alerts ready for action. The 60–90 minutes of manual checks your team was doing? Done.
Most teams save 4–6 hours per person per week.
Working Before You Do
Direct-sold under-delivery, programmatic eCPM dips, fill rate drops, ad unit anomalies - caught the morning they appear, not the Tuesday afternoon your weekly review would have noticed.
Protects $2,000–$5,000 of monthly revenue that would otherwise leak.
Root Cause in One Click
When a flagged alert needs deeper investigation, Troubleshoot Assistant - the coordinator's opt-in AI capability - analyzes the underlying reporting data and surfaces likely root causes with recommended next steps. Skips the manual hunt; goes straight to the answer.
Saves 1–2 hours per alert investigation versus manual root-cause work.
What Publishers Say About Their Coordinator
Real results from publisher ad ops teams using ProOps Ads Tracker
"We caught an $8,500 under-delivery issue on day two. ProOps Ads Tracker has already paid for itself 34 times over."
"We got back 24 hours monthly per person. That's time we now spend on optimization instead of pulling reports. The ROI is insane."
"The Troubleshoot Assistant's AI recommendations fixed our issues fast, dropping SLA timelines 60% and scaling revenue 89% without adding staff."
How Your Coordinator Works
Your extra set of hands that never sleeps
Connects to Your GAM Network - Quietly, Securely
ProOps provides a dedicated service account along with the exact list of read-only permissions Ads Tracker needs. In your Google Ad Manager network, you use that list to create a read-only role and add the provided service account under it. Read-only means the coordinator can monitor everything but change nothing.
Runs the Morning Routine While Your Team Sleeps
Every night, Ads Tracker HQ pulls fresh data across campaigns, revenue, and inventory. Every metric gets compared against rolling baselines. Anything outside threshold gets flagged red (immediate action) or orange (worth watching). By 8 AM, the morning is already done.
Delivers the Briefing - and the Answers
Open the Chrome extension sidepanel next to your GAM session. Red flags first, orange second. For complex issues, Troubleshoot Assistant delivers one-click root-cause analysis. Excel reports download for stakeholder distribution. Learn more about Troubleshoot Assistant →
Seeing it is believing.
Don’t wait - schedule a 30-minute demo today
One Coordinator. Three Users Included. $249/Month.
Transparent. Month-to-month. Includes the standard 30-day free trial.
ProOps Ads Tracker
- ✓ Your daily coordinator, powered by Ads Tracker HQ
- ✓ 1 Google Ad Manager Network ID
- ✓ Up to 3 authorized users on your team
- ✓ Daily alerts across campaigns, revenue & inventory
- ✓ Downloadable Excel reports for stakeholder distribution
- ✓ Opt-in Troubleshoot Assistant for AI root-cause analysis
- ✓ Secure read-only GAM service account integration
Frequently Asked Questions
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A coordinator in an ad ops context isn't the senior person making strategic decisions - they're the person who handles the daily routine that keeps the team aligned. ProOps Ads Tracker fills that role: pulling GAM data, flagging anomalies, and producing reports every morning before your team logs in. The senior ad ops staff starts the day with the routine work already done.
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Ads Tracker HQ is the platform that powers the coordinator role. It includes self-managed alert filters, VAST-specific alerts for video inventory, multi-network support for teams managing more than one GAM ID, and the underlying data infrastructure that runs your daily monitoring. The Chrome extension is one of the interfaces to Ads Tracker HQ; the platform is the broader product.
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No. The Chrome extension is one delivery interface - your morning briefing in a sidepanel next to GAM. The broader product is Ads Tracker HQ, which handles the data pulls, baseline comparison, alert generation, and reporting infrastructure. Think of the Chrome extension as how you see the coordinator's work; Ads Tracker HQ is what makes the work possible.
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Setup is quick and straightforward:
Sign-up for the 30-day free trial.
Fill out and return the onboarding form (GAM network details, exclusions, and user emails).
Install the Chrome extension from the Chrome Web Store.
Add our dedicated read-only service account to your GAM network (we provide exact permissions). No coding or IT support required. We'll guide you every step of the way.
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Yes. ProOps provides a dedicated service account and the exact list of read-only permissions it requires. In your own Google Ad Manager network, you use that list to create a read-only role and add the service account under it - so you can review every permission before enabling it and confirm the coordinator can change nothing: no campaign edits, no inventory changes, no billing access. All data processing happens on Google Cloud infrastructure. Most security teams approve the integration in a single review cycle.
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We support multi-network publishers with custom pricing (often bundled discounts). Each GAM network ID is treated separately for accurate reporting and alerts. Contact us for a tailored quote.
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No problem. The standard subscription includes up to 3 users per GAM network. Additional users are $49 USD/month each. No cap on number of additional users. Custom pricing available for large teams.
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Yes - subscriptions are month-to-month after the 30-day free trial. Cancel anytime with written notice; we'll stop billing immediately and remove access at the end of your current cycle. No long-term contracts or penalties.
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Your 30-day trial is fully featured and no-cost. At the end, you'll automatically transition to the standard $249 USD/month subscription (per GAM network) unless you cancel. We'll send a reminder beforehand, and you can export any reports before access ends.
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Daily color-coded alerts (red for critical, orange for warning) across three categories:
Campaigns: Looks at direct-sold orders, with alerts for Ending soon & underpacing, No delivery, and more.
Revenue: A mix of direct-sold and programmatic deals, with alerts for Revenue stopped, Revenue dropped, and more.
Inventory: The ad units reports and metadata, with alerts for No ad requests, No delivered impressions, and more.
Alerts include details and links back to GAM for quick fixes, with downloadable Excel exports.
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It's a lightweight Chrome extension connected to a secure cloud backend on Google Cloud infrastructure. We use GAM's official read-only API for daily data pulls, with efficient processing for metrics, trends, and rule-based alerts. All heavy lifting happens server-side for fast, reliable performance.
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ProOps Ads Tracker is an efficient Chrome extension that automates daily alerts for Google Ad Manager (GAM), detecting issues in campaigns, revenue, and inventory. It uses the GAM API and Google Cloud to send proactive notifications, helping publishers save 4-6 hours weekly per person without manual checks.
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ProOps Ads Tracker stands out as a specialized Chrome extension for AdOps professionals, automating GAM reporting and alerts for multi-user teams. It provides notifications to streamline workflows and boost efficiency.
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Yes, ProOps Ads Tracker is a user-friendly Chrome extension designed for effortless GAM inventory monitoring. Install it in seconds, connect your GAM account, and receive daily automated alerts on inventory health, all while ensuring data security through encrypted, non-stored credentials.
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In 2026, tools like ProOps Ads Tracker revolutionize AdOps by automating GAM alerts and reporting, reducing manual labor by 4-6 hours per week per person. It leverages AI-driven insights via to flag issues early, enabling teams to focus on strategy and revenue growth rather than routine checks.
